Testimonial from A.P.

Testimonial about Business Coaching Package:

Massimo has helped our business focus on the issues that matter by providing an open framework which he facilitated with good humour, space and sound awareness of the issues that we faced as a small business.

A.P. – Director – Social Care agency providing services to children and young people

Posted under Testimonials - Please leave a comment for this post

Posted by MaGa Coaching on 7 Jun 2010

Tags: ,

Workshop: Significantly increase your revenue by significantly reducing your workload

Please join us at the David Lloyd Leisure Centre on the 23 Jun 2010
between 9:30am and 1:30pm
for this exclusive workshop.

The formula used by all of our workshops is to coach people toward the various topics explained, facilitating a self directed learning approach. This ensures a greater participation from all delegates and offers an increased retention of the information supplied.

  • Are you the owner of a small business, working hard and making less money than you deserve?
  • Would you like to earn more money while working less?
  • Do you think you could improve your marketing and sell more?
  • Have you ever asked yourself why some people work hard and barely
    survive while others seem to be thriving while working a few hours per
    day?
  • Would you like to work more on your business rather than in your business?

If you answered “yes” to at least two of the above questions then
you should book immediately a place for this workshop: it might really
change the way you run your business.

The aim of this workshop is to establish an interactive and buzzing
environment where you can share and use other people’s experience to
your advantage while following a structured and aggressively paced
agenda packed of techniques, suggestions and hints that can help you to
increase substantially your profitability while working less than you
are doing now.

In this workshop you will be coached to:

  • Analyse your current situation.
  • Learn how to plan in advance for higher profits.
  • Define 7 different ways to increase your profitability.
  • Define a structured pricing to reflect the real value offered by your business.
  • Balance your workload in a proactive way.

Positions tend to fill up fairly quickly so please book your place today!

Satifaction Guarantee

We offer 100% satisfaction guarantee on this workshop: if, at the end of
the session, you are not completely satisfied that the workshop can
substantially increase your revenue while reducing your workload, you
will receive a 100% refund instantly.

No questions asked!


Posted under Announcements, Events - Please leave a comment for this post

Posted by MaGa Coaching on 28 May 2010

The “Now What? Situation” for a business owner

Over the last two years I have been coaching a number of business owners that reached a point in their business when things were OK, they were working in the business that started months or years earlier and, like many others, started asking themselves what to do next.  Some of them lost some of their initial enthusiasm because of a number of different reasons; others wanted or needed to move their business to the next level and they were lacking the necessary skills or inspiration.

This is what I define the Now What? Situation, affecting at some point most business owners. The Now What? Situation can have serious repercussions for those that fail to react or, better, prevent it and take the necessary steps at the right time.

Starting a business in the UK is relatively easy, compared to other areas of Europe where I have direct experience, thanks to the minimum bureaucracy involved.  Most individuals with an idea for a service or a product to sell can start trading in a fast and straightforward way.

“Small businesses are over a quarter of all enterprises in the UK: over 520 thousand enterprises in 2009 were Sole Proprietors.  That represented a small decrease of 0.4% compared to 2008, in favour of Corporate Business, representing 58.2% of total enterprises (2.15 million)” (source  Statistics.Gov.Uk)

When the proposition is interesting and many customers are buying into the business then growth can be significant and soon the person with the initial idea and passion is no longer a service provider or product seller: he/she is an entrepreneur.  At the beginning things are exciting, there is a honey moon period that can last sometimes many months or even years. At the end of the bootstrap time there is a need to face a transition period that often catches the entrepreneur unprepared.

There are obviously substantial differences in running a business with you as the only decision maker compared to a company with partners, managers and staff.  Some key points to be addresses during the transition from the micro business and a larger operation are issues like:

  • How to grow: by recruiting staff or subcontracting?
  • When the decision is about recruiting how can you guarantee to look for the right kind of staff?
  • Can activities like admin, invoicing, book keeping and customer service be subcontracted to virtual assistants or other service companies?
  • Many people have no formal management experience: what is the best way of managing staff in order to maximise their skills and performance?
  • Does the business model need changing? If so how to plan and execute the change plan?
  • How to best implementing sales, pricing and positioning strategies?

Coaching can help virtually all business owners involved in a Now What? Situation.

The coaching approach offers a resourceful set of tools, a self directed learning approach that allows to build on the exact current situation, explore alternatives and pin down what needs to be done, establishing and instilling an accountability process.

When coaching a business owner it is very important recognising two key aspects:

  • Each individual person or business is unique in its way of being, operating and approaching the market: patterns and templates can be applied but a blank page approach is always easier to start with.
  • There will be strong emotional feelings about the business as it was initially started and resistance about how it should be changed for the future.

A business owner, working over a period of three or six months, assisted by a professional coach can be helped to define the exact path about how to move the business to the next level.  In short it is about changing a Now What? Situation into a Now I Know What should be done and I am doing it.

Posted under Articles - Please leave a comment for this post

Posted by MaGa Coaching on 18 May 2010

Tags: , ,

Free Coaching Call May 2010

MaGa offers you the unique opportunity of being coached over the phone during our monthly conference call that will be held on Tue 18 May 2010 between 2:00pm and 3:00pm (GMT).

This one hour call will offer you the opportunity of asking questions about how to improve your business and being coached live during the call. If you would like to simply hear tips without discussing your own business you can still book yourself in as a listener.

If you are interested in being coached for free and have a doubt, a dilemma or a problem that you would like to discuss we want to hear from you: please hurry as there are just 5 places available as a coachee.

Please Subscribe to MaGa Coaching by Email and we will send you the details of the next Free Coaching Call.

Please also book your place using the form below. It’s totally free (apart the standard call rate to a land line number) but we need to know who will be calling in to assess the numbers:

Posted under Free Help - Please leave a comment for this post

Posted by MaGa Coaching on 29 Apr 2010

Tags:

Successful launch for the first Coaching Group for Business Growth

The first session of the new MaGa Coaching Group for Business Growth (MCGfBG) took place in Cambridge at the end of March.  A total of 7 business owners in the high tech industry, spanning different sectors such as agile software development, hardware and software consultancy, development of applications for iPhone and web design joined together to be among the founders of this first group.

Running a small business can be a very lonely job, missing the support of partners, fellow directors and colleagues to share problems, bounce ideas and keep focussed on the main business objectives: this can have a very negative effect on the personal performance of the business owners and the organisations they run.

The MCGfBG structure offers the possibility, for businesses owners, to meet and exchange ideas, share experiences and help each other growing their own business.  This is obtained by keeping in touch regularly and reasonably often: a monthly face to face meeting for a 3 hours session as well as a monthly one hour conference call.  It is like having a board meeting and a brainstorming session at once.  Somebody’s problems are often a past experience for others and the typical “have you tried x, y, z?” question is usually enough to unlock an idea for a possible way forward.

The coaching main contribution to this process is to help people to come out with their own answers by asking the right questions.  The second and very fundamental one is to keep the attention and focus on the solution and maintain an accountability process for members of the group to report back at the next meeting.

MCGfBG is organised and run by a professionally trained and qualified business and executive coach. Apart from facilitating the smooth running of the meetings and ensuring that both agenda and structure are followed he trains members about how they can help themselves and others to work more effectively and improve areas that need attention in order to achieve they own goals.

Massimo Gaetani, Business and Executive Coach who designed, planned and executed this project for MaGa Coaching, declared: “I am impressed by the success of this first group and by the interest it is attracting among other business sectors: it is well beyond our initial expectations…” he also added “…the accountability process and the self directed approach that we implement in MCGfBG have a very powerful impact on the decision process of members and it helps them to focus on essential activities that help to grow their business”.

The indirect advantage is to build consistent and trustworthy relationships among the members of the group fostering a strong community of talented entrepreneurs.

Each MCGfBG is centred around a specific business area: it groups business that are compatible and complementary while avoiding direct competitions and big differences in levels of success of the members.

“High tech professionals have their own language and they communicate freely with others that understand them…” adds Massimo Gaetani who was a software and systems engineer for over 10 year, “…so we created this first group around this topic: it’s also preferable to have people that can relate to each other so we carefully selected businesses with similar size and background”.

Coaching programmes have a permanent effect when they are applied for a period of six months or longer therefore the suggested minimum participation to a MCGfBG is 6 months.

MaGa Coaching is now organising the launch of a second MCGfBG in the high tech sector as well as presenting the initiative and business model to a selected group of professionals and business owners in the Marketing and Creative industry on Friday 23 April.

Successful launch for the first Coaching Group for Business Growth

Posted under News and it received 1 Comment

Posted by MaGa Coaching on 14 Apr 2010